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Post by Bornthrilla on Feb 12, 2021 8:10:28 GMT -5
Hmmm ... that concept sounds vaguely familiar.
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Post by Bornthrilla on Feb 12, 2021 11:15:09 GMT -5
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Freeze
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Post by Freeze on Feb 12, 2021 12:50:34 GMT -5
I was going to bring this up in a separate post but this is EXHIBIT A. Central has every right to celebrate their recent success. They've won 4 MEAC titles in the last six years. Uhhhh....in that same time span our football program has won FIVE MEAC championships and four Celebration Bowl victories which were deemed as the national championship game of HBCU football. If Central basketball is deserving of an ESPN documentary series then our football program is DEFINITELY deserving of one. Not only that but in that time span we've put four players in the NFL, one of whom was named first team All-Pro in 2019. I've said it before and I'll say it again...we don't properly understand how to flex and how to use media to do it. Historically A&T has had one of the most successful athletic programs in the long history of HBCU athletics. We dominated basketball for SEVERAL decades. We were the second winningest football program in the 90s (only behind Grambling I believe) and have been unquestionable kings of the HBCU football world in the last six years. And now we have a WORLD CLASS track program that is absolutely dominating. For us to have "technical" in our name we are habitually "a day late and a dollar short" in learning how to properly use technology and media to highlight and elevate our programs. Do better dear alma mater....do better.
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Post by Bornthrilla on Feb 12, 2021 13:42:40 GMT -5
The track program by itself deserves its own netflix series. Do you know how improbable it is for us to be beating nationally ranked D1 schools every meet?
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zai
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Post by zai on Feb 12, 2021 19:37:30 GMT -5
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Post by marchingband1969 on Feb 13, 2021 9:31:14 GMT -5
I wont say it was better, but it was pretty comparable. However, when the Stovetop boys left, our social media output fell off a cliff. When you are comparable to the top, that makes you better than most. Remember how we all used to complain about how NCCU was killing us on the media front about 5-6 years ago(i think). Some where in there A&T stepped it's game up as a whole. Not just in athletics, but overall. You can always look to get better, but pre-covid we were OK. No one was complaining about this topic. I remember those NCCU media days and all that media coverage was coming from one guy. I don't know if he was an NCCU student or alum, but he produced some quality stuff. Don't know what happened to him but he disappeared and NCCUs athletic media coverage disappeared. I believe initially we can recruit some students to create our sports media team. Provide them a small book scholarship and put them under the direction of a trained media staff member. It's not an ideal approach but it could be a win for everyone. We get more sports news, A&T sports gets more exposure and the students get more experience. I watch tons of YouTube video (hey, I'm trying to stay sane during a pandemic) and there are dozens of A&T students that are "wannabe" video bloggers. I know there are some students out there that would welcome the opportunity to join our sports media team.
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zai
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Post by zai on Feb 14, 2021 11:22:20 GMT -5
The track program by itself deserves its own netflix series. Do you know how improbable it is for us to be beating nationally ranked D1 schools every meet? I agree, bowling team, both basketball teams, and the football team all have the potential for a show.
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Post by durhamgsoaggie on Feb 15, 2021 13:32:23 GMT -5
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Maxell
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Post by Maxell on Feb 15, 2021 16:03:27 GMT -5
“NORFLOK”
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Post by marchingband1969 on Feb 15, 2021 17:54:49 GMT -5
The track program by itself deserves its own netflix series. Do you know how improbable it is for us to be beating nationally ranked D1 schools every meet? I agree, bowling team, both basketball teams, and the football team all have the potential for a show. Every team deserves some media coverage which means having someone committed to covering their games. That means you need a staff of at least 10 "reporters" as a minimum. And based on that number the only way we can afford that many media people is by using students. We can keep hoping the University will find the dollars to fund an effective sports media department but I don't think it's going to happen in our lifetime. So, the next best thing is to create our own student-intern program. Hell, the AAF should step up and help fund that effort. The more media coverage the teams gets the more donations come into the AAF!
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Post by Bornthrilla on Feb 15, 2021 18:09:06 GMT -5
Somebody would still have to manage that staff of student interns.
If you want consistent quality, you would have to treat it like a fulltime job.
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Maxell
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Post by Maxell on Feb 15, 2021 19:23:26 GMT -5
Why not build on the structure of the A&T Register and the Journalism department and develop a sports media arm? Don't we already use students as camera operators?
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919aggie
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Post by 919aggie on Feb 15, 2021 20:50:48 GMT -5
Jackson state gives me FBS vibes...They are exciting and fresh. While we give more of a "Strictly Business" type of vibe. Maybe they just have an overall stronger brand.
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Maxell
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Post by Maxell on Feb 15, 2021 21:54:10 GMT -5
Jackson state gives me FBS vibes...They are exciting and fresh. While we give more of a "Strictly Business" type of vibe. Maybe they just have an overall stronger brand. Exciting and fresh has nothing to do with FBS. It has everything to do with who you perceive your primary market to be. If you perceive your market to be those of us who sit right below the press box at Truist Stadium, then your approach may be a little more conservative than it should be. A&T has been "wine and cheese" for a long, long time. Don't think that doesn't translate in some ways as to how we go to market.
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Post by marchingband1969 on Feb 15, 2021 23:06:12 GMT -5
Jackson state gives me FBS vibes...They are exciting and fresh. While we give more of a "Strictly Business" type of vibe. Maybe they just have an overall stronger brand. Exciting and fresh has nothing to do with FBS. It has everything to do with who you perceive your primary market to be. If you perceive your market to be those of us who sit right below the press box at Truist Stadium, then your approach may be a little more conservative than it should be. A&T has been "wine and cheese" for a long, long time. Don't think that doesn't translate in some ways as to how we go to market. Let me start by saying...I love almost everything Chancellor Martin has done for A&T but... he doesn't know crap about marketing. He's an engineer and I don't think he values marketing. Unfortunately I don't think we will ever improve our marketing under him.
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